Your content may appear as 30-second previews for non-subscribers listening in the free version of SoundCloud or in territories SoundCloud Go/Go+ hasn’t launched in yet.
If your label or distributor owns the master recording rights to some of your tracks, then they have the ability to make those tracks available to subscribers only, in the territories where SoundCloud Go+ has launched. If this is the case, these tracks will appear as 30-second previews for non-subscribers in those territories.
Tracks may also appear as 30-second previews in territories where SoundCloud Go/Go+hasn’t launched yet. Good news is that SoundCloud Go/Go+ is now widely available, with more plans to launch in other territories.